Matua Kahurangi

Matua Kahurangi

A small act of defiance in aisle seven

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Matua Kahurangi
Feb 24, 2026
∙ Paid

The other day I did something pretty mundane. I posted a Sorbent toilet paper advert on X, and I wrote that I’d be buying it from now on.

Not because it changed my life. Not because I’ve suddenly become a toilet paper connoisseur. I posted it because the advert was simple, unapologetic, and oddly refreshing. It was made in New Zealand. It didn’t do that …

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