Uproar over 'MIMI' beer

Iwi leaders declare utu over yellow-canned controversy

It was supposed to be a quiet launch from a humble craft brewer somewhere in rural New Zealand. But the release of “MIMI”, a new small-batch beer with a bright yellow can and the tagline “Tumeke Waipiro!”, has triggered outrage across ‘te motu’, with Māori elites condemning the name as an insult to te reo and tikanga Māori.

“Mimi”, of course, is the te r…